concept, copy, design, creative direction
D-Link's new product included wireless sharing and they were quite proud to have become the leader in connecting devices to the cloud.
The marketing budget only allowed for a print ad and an animated banner, along with an electronic direct mail. They wanted to create it all in-house, having no budget for agency help.
I was living in Taiwan and had just joined the marketing team to supplement my freelance work in the States. So they asked me to help out.