Looking for a Dave?
You just found a whole bunch of 'em.

Whether you need a Creative Director, Experience Director, Copywriter, Professor, Creative Marketer, Strategic Advertiser, Content Strategist, Design Thinker, Naming Expert, Content Editor, Brand Builder, Brand Strategist, Narrative Architect, or Mentor... there's one Dave that can be any or all of those for you.

I'm Dave Ulrich, all of the above (and more). So, if you need me, let's talk.

In a world with AI,

I make brands sound human.

In a world with budgets,

I create efficiently.

In a world with anxiety,

I bring effective solutions.

In a world with distractions,

I make words count.

In a world where you need me,

I'm ready to discuss »

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Elevate Your Web Presence: Captivating Portfolio Introduction Animations

To truly stand out in the crowded online landscape, incorporating captivating introduction animations into your web design portfolio can make all the difference.Imagine this: A visitor lands on your portfolio page, and instead of being greeted by static images or a plain list of projects, they are immediately captivated by a seamless, visually stunning animation that introduces them to your work. It sets the tone, creates intrigue, and compels them to explore further.

[ PORTFOLIO AREA ]

THE WORK

I've been an advertising creative for over 20 years. More than half of that time, I've been a Creative or Experience Director. Inevitably, I have a large stockpile of work.

However, I'm going to keep it brief.

For each role I highlight, I'm going to share a case study from only one client. If you need me to take you through some additional examples, just ask.

Dave. The Creative Director.

Damon Motors Logo
»

Dave. The Experience Director.

Subaru Logo
»

Dave. The Senior Copywriter.

Twitter Logo
»

Dave. The Content Strategist.

Apple Logo
»

Dave. The Creative Partner.

Salesforce Logo
»

Dave. The Strategic Fixer.

CASE STUDY

Dave. The Branding Specialist.

Dave. The Innovation Advisor.

[ LOGO WALL AREA ]

Some Clients

TECHNOLOGY CATEGORY
ENTERTAINMENT CATEGORY
HEALTHCARE CATEGORYTECHNOLOGY CATEGORY
TELCO CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORY
SERVICES CATEGORYTECHNOLOGY CATEGORY
AUTOMOTIVE CATEGORYTECHNOLOGY CATEGORY
FINANCE CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORY
FOOD & BEVERAGE CATEGORY
HOSPITALITY CATEGORYTECHNOLOGY CATEGORY
FINTECH CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORY
TECHNOLOGY CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORY
ECOMMERCE CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORY
NON-PROFIT CATEGORYTECHNOLOGY CATEGORY
TECHNOLOGY CATEGORYTECHNOLOGY CATEGORYENTERTAINMENT CATEGORYTECHNOLOGY CATEGORYAUTOMOTIVE CATEGORYTECHNOLOGY CATEGORYHEALTHCARE CATEGORYTECHNOLOGY CATEGORYFINANCE CATEGORYTECHNOLOGY CATEGORYFINTECH CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORYTECHNOLOGY CATEGORYFOOD & BEVERAGE CATEGORYTECHNOLOGY CATEGORYTELCO CATEGORYTECHNOLOGY CATEGORYNON-PROFIT CATEGORYTECHNOLOGY CATEGORYSERVICES CATEGORYTECHNOLOGY CATEGORYHOSPITALITY CATEGORYTECHNOLOGY CATEGORYECOMMERCE CATEGORY
[ EXPECTATIONS AREA ]

The What & The How

This is what I do:

» Write
» Critique
» Mentor
» Lead
» Make compelling experiences
» Build clear narratives
» Create emotional connections
» Defeat complex challenges
» Drive business results
» Make excellent lists

This is how I do it:

» Listen, read, and marinate
» Empathize with the audience
» Create quickly, edit carefully
» Listen some more
» Understand business needs
» Understand customer desires
» Persuade with solutions
» Adjust if needed
» Practice for decades
» Make excellent lists

I've been at this long enough, that I've become quite versatile. You can ask for things well beyond the normal bounds of copywriting or creative direction.

Need someone to help create a positioning statement?

Want someone to run stakeholder interviews?

Perhaps you need to map out a motion graphic video.

Or a partner to  get a brand started from the earliest idea.

Maybe you want to hire a full-time creative leader of your own—for the expected and the unexpected.

Well, you need any of this or a hundred other things, I just might be your Dave.

So, let's collaborate.

Let's collaborate.

[ recommendations area ]

Too Many Testimonials

"Dave’s intuitive, with an ability to craft a brand’s voice in a way that resonates with their audience. He's also smart as a whip, able to demonstrate a comprehensive grasp of a client’s product, competitive landscape and industry within hours of starting an assignment—even with really complex, B2B, technical products. Clients love him."

"Dave is that unicorn that everyone is seeking. I’d need words crafted by Dave to attempt to describe what an amazingly talented writer he is, because “amazingly talented” doesn’t do him justice. The feats he pulls off in the form of copy are pretty phenomenal."

"I cannot be more grateful to have been taken under Dave's wing. I've learned and grown more managed by him than any other manager I've had. He was equal parts sensei and sounding board. He was an advocate for my professional growth. He's full of compassion, approachable and warm, and a wellspring of creative ideas. When you think you've thought of everything, Dave offers a different perspective. And he was beloved and respected by everyone in the organization. Anyone would be lucky to have him on their team!"

"Dave is one of the best people I've worked with. He is smart, very creative, and very collaborative. I would recommend him to anyone who needs a sharp writer who also knows how to successfully manage others."

"Dave is a creative professional. He can tell stories, educate users and generate demand. Dave is aware of business landscapes and can effectively navigate the balance between customers and organizational constraints. He is easy to work with and I look forward to the next opportunity I have to partner with someone as balanced as Dave."

"Dave is a well-rounded creative leader. I've been impressed with his artistic eye and his can-do attitude. He brings unusual as well as realistic big ideas to many campaigns, he is also a skilled director and sets a great example for the junior writers he has helped along. He is highly recommended."

“Dave = Rockstar. Fantastic to work with. Embraces ambiguity. Crafts narratives that connect. Smart, collaborative, strategic, fun, calm, effective. I could go on.”

"Dave is an extremely talented writer and strategic thinker. On any project you can count on Dave to bring some very unique, outside-the-box ideas to the table. He is up-to-date on all the latest web and social marketing technologies. (In fact, he is our informal tech guru.) As a supervisor he is extremely organized and I have watched him mentor an intern to a full-level copywriter on several occasions. And did I mention he’s great at presenting, too?"

[ RECOGNITION area ]

A FEW Accomplishments

WRITING
Produced full-length plays (3)
Published full-length plays (2)
Produced one-act plays (2)
Produced short plays (40+)
Playwright in Residence (1)
Published short plays (20 collected)
Produced short film (1)
Produced TV shorts for Disney Channel (2)
Published monologues (2)
Published children's book (1)

TEACHING
ArtCenter College of Design
– Creative Direction (Substitute Instructor)
ArtCenter College of Design
– Advanced Copywriting (Substitute Instructor)
University of San Francisco
– Advanced Copywriting (Adjunct Professor)
   

ACTING
Stage Plays (28)
Films (4)
TV (1)
Short Films (2)
Voiceover Work (2)

AWARDS
Hermes Platinum Award (5x)
Webby Silver Award
(1x)
GSF Ad Club American Silver
(1x)
GSF Ad Club American Bronze
(1x)
Victors & Spoils Agency Award
(1x)
McDonald's Creative Marketing Excellence
(2x)
Oink Ink Radio Dead Radio
(1x)