Dave Ulrich: Ad GuyAd Guy DaveDave Ulrich: WriterDave the WriterDave Ulrich: DadDave the Dad
You scrolled! Here, have some bonus quotes.
A moment in the short play Running Numbers:
BRAD: It’s been three months since I came to take over this plant. And I know that most of you probably thought to yourselves, "Who’s this Brad Pendergast? He’s a potato chip guy from the big town, he doesn’t understand breakfast cereal." But just because I come from a different food by-product background—and a big city like Manhattan, Kansas—that does not mean I cannot make this particular company run smooth...ly.
A monologue of a monologue in the full-length play The Passionates:
ISOBEL: This flower. This imperfect, little crap highway flower. Probably part weed, cast out of the daisy family many generations ago. Its tiny, slim stalk bent by the weight of a bottle cap, making it lean like it's in a yoga stretch. This was not some impossibly beautiful flower arrogantly reeking perfection. This was just a simple, beautiful misfit—craning its neck in a sea of trash. Out among gravel, weeds, fry boxes, cigarette butts, plastic bags, shredded tires. Not even able to stand tall, but standing nonetheless. The most hostile environment imaginable, and there she was. Surviving. Offering her little splash of color and organic beauty to a sickly world of sun-stained dirt and patches of gray.
A piece of the courtroom scene in the full-length play The Harvey Project:
GUY VILLEVILLE: (produces a headshot of HARVEY TREEHORN from the table) He's a playwright known to act from time to time. Yes, he is. Go ahead, scrunch up your faces, make disapproving sounds. We all do. I do. Look closely. Do you see the naiveté? He simply doesn't realize that the theatre has gone the way of the buffalo. Oh, people still play shuffleboard, drink Tab, listen to Three Dog Night. They do, and they can still exist in society—just as Harvey Treehorn can. But I propose this: (walking to HARVEY TREEHORN and handing him the headshot) Harvey here must stay sharp on his own. As a playwright and actor, he cannot have work just because he wants work. So, let's just suppose that what he said was true. What if he really was reading a monologue he had written. Why not? He had an audience. Do you have any idea how hard it is to get an audience in this town? Do you? (he twirls around, when he comes back he fires:) "Ingratitude, more strong than Traitor's arms, quite vanquished him: then burst his Mighty heart!" (warmly) Harvey Treehorn had an audience. For what? He did not know. He performed his words anyway. It is, after all, his self-professed calling. Must we lay blame upon the ignobly ignorant, when their intentions are noble? (he shrugs) You tell me. If I had an audience, I'd probably end up naked. That is my natural instinct. Would I have to go to jail for this? I should think not. What would you do, with an audience? Well, let's ponder that for a moment.
AD GUY
one of those creative director types
I've been a marketing/ad guy for over sixteen years, leading creative teams and providing inspiration for projects big and small. I can direct both art and copy, but when I roll up my sleeves to whip up a branded social campaign, craft a video, or cook up some interactive digital work, copy is my specialty.

Whether it's words, visuals, content—or all of them doing a dance—I've got you covered.

Keep scrolling to see some work. 
download resume
AD GUY WORK
Here's a mix of new and somewhat old things I've created. Since much of my recent work is secret Apple stuff, it's a carefully curated collection of projects for which I actually had assets.

And by the way, if you're looking for someone with a bunch of recent TV and video, I'm not going to pretend I'm your guy. I've been mostly digital, interactive, outdoor, print, apps, social, sizzle reels, pitch materials, et al. for a long time now—even though I like to think I could jump right back in and nail a Super Bowl spot given the chance.
Apple campaignApple work iconTwitter work iconAmazon work iconVanguard work iconToyota work iconToyota campaignKia work iconGoogle work iconMcCafe work iconMcDonald's work iconMcDonalds campaignLUX work iconD-Link work iconSchwinn work iconOnce Upon A Time work iconACLU campaignIn Time iconCanine Instinct work iconRadio and TV work iconDlink campaign
WRITER
a word arranger extraordinaire
I've written two full-length plays and I've been a playwright-in-residence at SkyPilot Theatre. I've also penned a couple of one-acts, nearly 50 short plays, and have been produced both in the States and abroad. My latest project is a musical called "The Golden Parachute." I've written a Children's Book series, have a novel in progress, and have been published in several short play and monologue collections.

If you scroll down, you'll see that this site hosts a small sample of my work. Actors can grab free audition monologues, and fans of Deadwood or Arrested Development can read, download, or print episodes they never got to see—revisiting those worlds again. Just remember that the stuff here is all copyrighted by me, so be cool.

Oh, and I also have an Amazon Author Page if you're into that sort of thing.
WRITER: PLAYS
"Well, it is the theatre. The only thing we have in abundance is labor."
— Spieler (from The Passionates)
The Harvey Project by Dave Ulrich book coverThe Passionates by Dave Ulrich book cover20 Short Plays by Dave Ulrich book cover
WRITER: TV
"Daylighting. It’s like moonlighting, but more... simultaneous."
— Kitty (from Shiv's Edge)
Deadwood TV spec by Dave Ulrich script coverArrested Development TV spec script by Dave Ulrich cover
WRITER: MONOLOGUES
"Human doesn’t taste like chicken at all."
— Person (from Myth Explosion)
free monologues
one day too late (dramedy, 20 minutes, female)
crush everlasting (dramedy, 2 minutes, male)
in-laws (comedy, 2 minutes, female)
devolution (drama, 3 minutes, female)
2 minutes (comedy, 2 minutes, male or female)
pushed (dramedy, 3 minutes, male or female)
the savior (comedy, 2 minutes, female)
myth explosion (comedy, 0 minutes, male or female)
monologue collections with my work
60 Seconds To Shine Volume I: 221 One-Minute Monologues for Men
The Ultimate Audition Book: 222 Comedy Monologues 2 Minutes And Under, Vol. 4
YouthPlays presents Aesop Refabled
YouthPlays presents Pushed: The Bully Plays
DUDE
DAD
the king of playing king for a princess
First off, you know that famous HR guru who has written a ton of books? Well, I'm not that guy.

I am the Dave Ulrich who was born and raised in Kansas City (Missouri). Who lived in Prague for a few years. Who survived twelve years in LA. Who gave Taiwan a whirl, too. And who now calls the San Francisco Bay Area "home."

I'm also the Dave Ulrich who used to be an actor, and pretty good baseball player. Now I'm a dude that always seems to have Disney songs refusing to leave his head. Oh, and I get paid to write and help others write. I even collect the occasional (minuscule) royalty check that reminds me that I used to be an uppercase WRITER. Of the Dave Ulrichs I play in real life, I never stop being the one that is a husband and father.

This Dad section may eventually have stories and articles I've written on the daddy experience. In the meantime, I have some recommendations for things you can use to be a pretty decent parent—if you're aiming for better than bad when it comes to dadding.
/DAVE ULRICH
That's it! Now, go help yourself to the hamburger.

Top left. Three lines. Bun-meat-bun.

Click that. Or tap it. Then you can hunt me down.

Cheers.